How To Stop Sugar Cravings For Good

If you’ve ever been on a “deprivation diet”, you’ve heard those thoughts that bubble up into your brain when you see a tantalizing treat or catch a whiff of a fresh baked chocolate chip cookie.

“Oh no, that smells so goooood. But I can’t. I’m on a diet.”

Or…

“I don’t need to eat that warm, chewy, moist cookie. I’ll just munch on these carrot sticks and all will be right in diet land.”

Or maybe…

“I’m in control of my sugar cravings!”

But if you’ve ever said these things to yourself, you’re probably lying to yourself on multiple levels:

1. You say you “can’t” because you’re on a diet. But the mere fact that you’re prohibiting yourself from certain things makes you want those things even more.
2. Yes, you don’t need cookies. Or cakes. Or pies. Really, if your only concern is survival, you could get away with chicken and broccoli for the rest of your life. Oh and water. But is your goal to merely survive?
3. Munching on carrot sticks will give you the same experience of chewing. But I’m pretty sure it’s nothing close to the enjoyment of sinking your teeth into a delicious cookie. And what is the long-term result of constantly depriving yourself of this guilty pleasure?

I’m not going to talk about #1, because that discussion is more suited for a psychotherapist than me.

As for #2, I think we can both say “NO” our goal is not to just survive, but to fully enjoy and experience life! I know I much prefer my stove and fridge vs. a fire and ice box for food prep and storage!

Finally, #3.

I’m pretty sure you and I both agree that carrot sticks DO NOT equal chocolate chip cookie.

In my opinion, this should be Newton’s 4th law:

Chocolate > Carrot Sticks

🙂

But the million dollar question is, “What is the long-term effect of constantly depriving ourselves of our favourite treats?”

To answer this, I looked into the science and I found a study called, ” Dietary restraint and control over wanting folowing consumption of forbidden food” poublished in the journal Behavior and Psychology in 2010.

You can read the entire study here (right click and Save), or if you’d rather skip the sciene gobble-dy-gook, continue reading below…

Here’s a summary of the study:

• 50 subjects came in on 2 separate occasions – one time they ate 100 calories of cottage cheese and the other time they ate 100 calories of chocolate mousse
• They were then shown a bunch of pictures of different foods and rated each food as to how much they “liked” or “wanted” that food
• One of the reults of the study showed that people “liked” chocolate mousse better than cottage cheese. DUH!
• But the interesting results of the study were that after eating chocolate mousse, people’s “wanting” (ie craving) for carby foods was significantly less compared to those that ate the cottage cheese

The authors then state:

“Therefore, when one follows a diet, it may well be more satisfactory to consume in this case a real dessert thereby decreasing not only “wanting” (ie craving) for dessert but also for many other food items, instead of consuming a “healthy” food that does not limit consumption of other foods.”

Basically, eating the foods you WANT will decrease your cravings for more food later, which will help you eat less overall.

But here’s the thing…

If you’re eating a “typical” chocolate mousse, many of the calories come from WHITE sugar – one of the SINgredients I talk about in my book.

While this may decrease your “craving” for carb-y foods in the short-term, the insulin spike (explained here) will give you sugar cravings again once the spike dips into a valley.

So what is one to do?

Well, since you’re here, you can SATISFY your cravings WITHOUT SABOTAGING your diet!!

Because when you eat something like my Marvelous Mocha Mousse you’ll be able to take full pleasure in it WITHOUT the nasty insulin spike that will leave you hunting for carbs like a caveman hunts deer!

Now, I told you I was going to tell you the truth about sugar cravings, and here it is:

You can knock physiological sugar cravings for good in about 4-7 days by doing one thing: completely avoiding sugar.

If you’ve been a bit of a sugar-holic, you might experience some headaches, irritability, even nausea. Don’t worry, you have to go through this to cleanse your system of this SINgredient.

But 4-7 days is all you need to eliminate the physiological addiction.

After that, it’s all mental. And that’s the toughest part!

The thing is, unless we really enjoy punishing ourselves all the time (masochist), sooner or later, we’re going to crack.

We’re only human.

It doesn’t mean you’re weak or you have no willpower. I mean, when we grew up every celebration like birthdays and parties included sweet treats like cake and I’m sure these are deeply ingrained associations that we’re not going to get rid of, don’t you think?

Anyway, when we crack and have that cookie, we feel bad, and because we feel bad, we look for something to pick ourselves up, and where do we go for that?

The same cookie that started the whole thing in the first place!!!

Have you ever experienced this yourself?

I sure have!

But imagine for a moment, that you DIDN’T deprive yourself…

And, you knew that the treats you were eating were made of (divine) ingredients that actually helped you burn fat?

Then, you wouldn’t have that insulin spike AND you wouldn’t feel guilty… The best of both worlds!

That’s why I like to say, “You can have your cake and lose weight too.”

Because with the recipes that I’ve come up with, tested and shared with hundreds of others sick of “deprivation dieting”, you can!

And to give you an example, try my Marvelous Mocha Mousse recipe, straight from The Dessert Angel’s Heavenly Recipe Guide.

Embrace Your “Sugar Cravings” With The
Dessert Angel’s Marvelous Mocha Mousse

Nutritional Info (per serving): 249 calories, 2.8 g protein, 13.2 g carbs, 3.5 g fiber, 9 g fat

After you try this recipe out, let me know what you think in the Comments section below and let’s stop sugar cravings for good, without depriving ourselves!

Tags: chocolate, how to stop sugar cravings, willpower